Latest / The Manufacturing Marketer
They built a “$0 sales zone”… and it changed everything w/ Julie Runez | IMC Live
What happens when you give customers a place to explore — not be sold to? In this episode, Peyton Warren and Allen Fennewald talk with Julie Runez of Lehnen Industrial Services about the Lehnen Lab — a space designed to de-risk automation decisions that’s become a powerful driver of trust, content, and pipeline. They break down the idea of the “$0 zone,” why community works in industrial, and what marketers can learn from creating something customers can actually experience. STAY CONNECTED 🔗 Learn more about the Industrial Marketing Collective: https://industrialmarketingcollective.com 🔗…
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