How to Work Less and Perform Better: Cognitive Neuroscience for Business Owners
What's the most expensive thing in your business right now? For Rico Gomez, it was his own mindset.
In this episode of Marketing 4 Business, Scott sits down with Rico Gomez, founder of Neurofit, to unpack the neuroscience behind peak performance and why upgrading the operator is the most overlooked growth lever in any business. Rico shares his personal journey from a marriage on the brink of collapse to discovering cognitive neuroscience, and how he built a program that helped his wife go from suicidal thoughts to loving life in three and a half weeks.
You'll learn why decisions slow down…
The skinny
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