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How a Moving Company Scaled to 18 Million by Fixing Online Reviews
Boulder Movers, a family-owned moving company in Colorado, was stuck at $2 million in revenue for years, relying on referrals and local ads. Then founder Derek Waters realized the key to scaling wasn't more trucks or drivers, but three things: picking up the phone faster, automating the booking process, and systematically generating Google reviews from every happy customer. By implementing a call-tracking system that routed leads to the nearest dispatcher, building a simple online booking tool that captured 60% of inquiries after hours, and training crews to ask for reviews at the end of…
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