Level Up Your Content Strategy in 2024 | Kyle Denhoff of HubSpot
This week, Erica and Cassie chat with Kyle Denhoff, Director of Marketing (Media) at HubSpot. In this episode, Kyle walks us through his team's approach to YouTube, podcast, and email newsletter content, and how they tailor their channels to the audiences they're trying to reach. He also shares his thoughts on the leadership skills every marketer should adopt and provides encouragement for anyone looking to up-level their content strategies in the next year.
Here's a peek at what we cover in this episode:
[00:03:01] - Kyle details his non-traditional background - first studying journalism…
The skinny
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