Is GEO Real, or Is It Just SEO With Another Acronym? | Chad Graves
Everyone is talking about how AI search is changing changing how dealerships are evaluated, how reputation gets interpreted, and which marketing metrics still tell the full story.
Chad Graves of Reunion Marketing joins Paul and Kyle to unpack what’s happening as ChatGPT, Gemini, and other AI tools become part of the vehicle research process. Chad’s view is that GEO, AEO, and the rest of the acronym soup still sit on top of strong SEO fundamentals, but the environment around those fundamentals has changed dramatically. AI systems are pulling from more sources, interpreting sentiment, and…
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