The Good, Better, Best Model for CRO Investment: How to Get The $$$ For Your Program
in this episode…
Muqtadaa Miandara was the senior manager of experimentation at Upbound Group, the company behind Rent-A-Center, Acima, and Bridget.
he went from not knowing what tagging was on a Friday to acing a technical interview on Monday. and he's been figuring things out at speed ever since.
this year? his team was targeting 300 tests, a massive valuation goal, and a leaderboard that makes ops teams compete for experimentation glory.
it's about:
→ how to go from 12 tests a month to 12 tests a week, without burning your team out
→ the good, better, best investment pitch that got his CGO…
The skinny
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