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🎧 Open Tabs: The privacy paradox for content creators

Happy Friday 👋

Here’s everything we covered in this week’s Open Tabs conversation:

* Khaby Lame sells his likeness for (almost) a billion dollars [0:00].We kicked things off with news that Khaby Lame, TikTok’s most-followed creator, sold a stake in his brand to Rich Sparkle Holdings in a deal valued at $975M. The holding company now has the rights to monetize his platform and likeness across beauty, fragrance, apparel, TikTok Shop, livestreams — and notably, an AI-powered digital twin that can generate multilingual content at scale. We unpacked why Khaby is uniquely suited for this move: his…

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