Build a Follow-Up Machine That Books Clients For Your Digital Marketing with Carlyn Bushman | Ep. 132

Empire Secrets of Digital Marketing with Mariana Henninger · Mar 12, 2026 · 36m

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You know that sick feeling when you realise you’ve had dozens of great sales calls… and half of those people are just floating around in your inbox, DMs, and brain with zero follow-up? Yeah. Same.

In this episode, I brought on my friend and systems ninja, Carlyn Bushman, to walk us through the exact follow-up system that helped one of her clients look at 68 past calls, close just three of them on purpose, and head into a long summer vacation without stressing about cash flow. It’s simple, human, and built for real life — not for people who want to live inside a CRM all day.

Here’s…