Ep 38: Why Are Businesses So Obsessed With Reddit
You want your message to stand out. Your audience just wants quiet. And somewhere in between, your buyers stopped listening.
In this episode, Jay and Sarah unpack why so many teams are chasing attention in oversaturated channels, and how platforms like Reddit are quietly becoming the new places where real conversations (and buying signals) happen. They talk about the shift from noise to nuance, the fatigue of LinkedIn spam, and how decision-weary audiences are forcing brands to get clearer, simpler, and more focused.
In this episode, you’ll learn:
Why buyers are retreating from crowded…
The skinny
The skinny isn't ready yet — notes appear once the transcript is processed.