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374: Why Marketing Is Not Just Advertising | Business Fundamentals for Small Business Owners
What is marketing, really? In this video, we break down the true meaning of marketing and why it goes far beyond just running ads.
If you are a small business owner, this episode will help you understand how marketing connects every part of your business. From your brand identity to your messaging, offers, and customer experience, marketing plays a critical role in keeping everything aligned and consistent.
In this video, you will learn:
The difference between marketing and advertising
Why marketing is responsible for brand consistency
How marketing impacts every department in your business…
The skinny
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