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65. The Best Investment I ever made in my spa

Sixty-five spa owners answered this question in a Facebook group and almost all of them got it wrong.

Not because their answers weren't valid, but because they were focused on the wrong thing entirely. Equipment, marketing, education, mentorship, those can all be great investments. But if you're not auditing what you've already spent, you're just throwing money at problems and hoping something sticks.

In this episode, Amanda breaks down exactly how to evaluate your past investments using real numbers instead of feelings, which categories of spending actually move the needle in a spa business…

The skinny

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