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Cannes Lions: AI Is Changing Ad Tech. Trust Is Still the Real Currency | Emma Newman, PubMatic
AI is reshaping digital advertising. But in an increasingly automated world, trust could be the industry's most valuable currency.
Recorded live at Cannes Lions 2026, Justin Cooke sits down with Emma Newman, Chief Revenue Officer, EMEA at PubMatic, for a sharp conversation about the forces transforming ad tech.
From agentic AI and supply chain simplification to publisher value, transparency and the power of human relationships, Emma explores what's changing, what's next, and where the real opportunities lie.
Plus, why embracing calculated risks, learning from mistakes and keeping people at…
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