Buy or build? The decision you can’t afford to get wrong
Elaine Barsoom, former Nike AI innovation lead and Venture Partner at Silicon Foundry, examines the decisions that define how global brands scale technology, manage partnerships and embed AI into everyday operations. She tackles the build vs buy question, ecosystem fragmentation and AI adoption, drawing on twenty years inside some of the world's most recognized brands. The post Buy or build? The decision you can’t afford to get wrong appeared first on Phrase.
The skinny
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