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Ep-4 Month One: What Hiring My First Team Member Actually Did to Me

A month ago, Rachel walked through the door. This episode is Jodie flying solo — Rachel doesn't work Tuesdays — with an honest ten-minute reflection on what month one has actually looked like.

Not the polished version. The real one.

Jodie talks about why bringing Rachel in was a financial gamble, not a luxury. How having someone alongside you changes your focus, your motivation, and the weight you carry when you're building something from scratch. And the one challenge that's now the mission: closing the gap between people who love what you do and people who actually buy from you.

In this…

The skinny

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