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685. How Should You Adjust to COVID-19? By Helping

Helping is the new selling.

If you haven’t heard me say it a dozen times already, you will.

And Brooke Beach, CEO at Marketwake Agency, agrees with me.

We are all facing the same crisis. Everybody.

If you want to market — or do anything — in a world turned upside down, you have to help others first.

In this episode, Brooke and I discuss:

Why you need to pick up the phone more

Why helping is the new selling

How fostering strong relationships allows for better experimentation

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