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The Injection Reshaping Business

In this series, Going Deep, we’ll be doing bite-sized explorations into the most interesting industries, businesses and economic events… in Australia and around the world.

For today's episode, we're diving into the weight loss drug economy - a $58 billion industry built on injections that hack your hunger signal.

We've seen food companies scramble to reformulate their products, airlines calculate what lighter passengers mean for their fuel bill and gyms completely rewrite their pitch.

In this episode, we'll explore how Ozempic and Wegovy went from diabetes treatments to cultural…

The skinny

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