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Latest / Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint

How to Follow Up Without Being a Pest

​Are you tired of feeling like you're "chasing" your clients? In Nigeria, when we talk about follow-up, it often sounds like desperation. We're calling Monday, Tuesday, Wednesday, and Thursday, hoping something sticks because we're afraid of losing the deal. But here is the truth: if you are in the follow-up game, you are already on the back foot.

​In today's episode, I'm breaking down the difference between follow-up and follow-through.

​Follow-through happens when you and your prospect have a prior commitment. It's about securing an advancement before you even hang up the phone. Stop…

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