Latest / Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
SEO Testing 101 -- Will Critchlow // SearchPilot
Will Critchlow, CEO of SearchPilot, discusses a full series on SEO testing. With AdWords and conversion rate tests, you can test two different landing pages by sending half your users to one and half of the users to another. That approach is not applicable to SEO, but you still have to be able to prove its value and impact on revenue, and that’s where SEO testing comes in. Today, Will talks about SEO testing fundamentals. Show Notes
Connect With:
Will Critchlow: Website // LinkedIn
The Voices of Search Podcast: Email // LinkedIn // Twitter
Benjamin Shapiro: Website // LinkedIn // Twitter
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