Scentbird CTO on Personalization, Efficiency & The Future of Retail

Omni Talk Retail · Feb 26, 2025 · 14m · transcript

We’re live from eTail West with Andrei Rebrov, CTO & Co-Founder of Scentbird, to explore the transformative power of AI in retail. From personalized fragrance recommendations to AI-driven automation, Andrei shares how technology is redefining customer experiences and workplace efficiency.

🔹 [0:14] Welcome to eTail West: Scentbird’s evolution from fragrance subscription to a global scent destination

🔹 [2:18] The challenge of discovering new scents online & how Scentbird solves it

🔹 [4:45] How AI enhances fragrance recommendations and personalization

🔹 [6:30] The power of AI in interpreting…