Sharon Glassman of Smile Songs
It's tough getting any stationery brand off the ground, but one that goes an entirely new direction is a real challenge. Just ask Sharon Glassman of Smile Songs. This Brooklyn fashion writer turned Colorado songwriter actually came to stationery circuitously — as she was envisioning a way for her listeners to access her anytime, she actually was planning on making music boxes at first!
Sharon quickly realized that our smart phones ARE our music boxes ... with a little help from QR codes, that is. But a product that requires explanation can feel incongruous to its category counterparts, so…
The skinny
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