016 | Shayna Norwood, Steel Petal Press on balancing a wholesale business and retail storefront and how to pitch your products to retailers.
TSBC Alumni, Shayna Norwood of Steel Petal Press owns letterpress studio and retail store front in Chicago. Shayna started Steel Petal Press in 2008 as a side hustle and it became her full time gig in 2010. In 2016, she opened her flagship retail shop selling her own products as well as stationery and office goods from other independent brands.
On today's episode, Shayna shares how she manages both a wholesale busienss and a retail storefront, the challenges she's faced while growing her business and her advice to designers who are pitching their products to wholesale buyers.
ON TODAY'S…
The skinny
The skinny isn't ready yet — notes appear once the transcript is processed.