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People Over Algorithms: The Referral-First Marketing Framework for Dentists | WOM 026
Most dental practices are stuck in a Sisyphus loop: pay for ads, get patients, stop paying, lose patients. There's a different path.
Jeff and Troy make the case that sustainable practice growth comes from people, not platforms. You'll hear why dentists have a community advantage most businesses can't touch, how to identify the specific communities your practice already belongs to, and why the line between "marketing" and "advertising" is the most expensive blur in dentistry.
From language communities to medical crossover interests to staff bowling leagues, the referral opportunities are…
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