How can banks better engage with customers in the fintech era?

The Banker Next Door · May 30, 2026 · 20m

Banks are constantly challenged in the fintech era, not with loosing accounts, but with maintaining day-to-day financial engagement. Consumers continue to diversify away from bank offerings to multiple fintech platforms, mainly for P2P payments and digital wallets. Bank’s share of the financial relationship with fintechs is shrinking. Speed, flexibility, and control are the main items that customers are looking for. Payments are the front door for customer engagement. Right now, Venmo and Cash App are winning the race, but banks have options such as Zelle. Bank’s can retain financial…