Employee-Generated Content: Creating a Video First Strategy

Social Media Marketing Podcast · May 15, 2025 · 43m

​Struggling to build trust and engagement with polished brand content alone? Wondering how to empower your employees to create authentic videos for your business? To discover how to implement a video-first employee-generated content (EGC) strategy to amplify reach, boost credibility, and connect with your audience in a more human and relatable way, I interview Melissa Laurie.

Guest: Melissa Laurie | Show Notes: socialmediaexaminer.com/666

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