Google Spam Update: This episode is about prevention and SEO worst case scenario readiness.

Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast · Oct 12, 2026 · 1h 3m

Spam updates and manual actions are hitting sites simultaneously. Kaspar Szymanski, Senior Director at SearchBrothers and former senior member of Google's Search team, has led penalty recoveries for businesses where visibility dropped abruptly and has hands-on experience in webspam enforcement. He outlines a post-update investigation sequence: Search Console manual action check, long-term server log retention, multi-crawler audits, and a holistic review of technical, content, and off-page signals. He also covers the case against sitting out a penalty, the risk of premature reconsideration…