Ep 45: Why Raising Revenue Targets May Cost You More Than You Think
Raising revenue targets sounds like progress. Until deals slow down, morale drops, and your strongest people quietly start disengaging.
In this episode of Revenue Rewired, Jay Feitlinger and Sarah Shepard unpack why increasing revenue goals without changing the system behind them often costs far more than it delivers. Sparked by a real story from inside a sales organization, the conversation moves past quotas and pressure and into what actually breaks when leaders ask for more without addressing capacity, enablement, and flow.
They explore how unrealistic targets create invisible friction…
The skinny
The skinny isn't ready yet — notes appear once the transcript is processed.