How To Effectively Roll Out Your Brand, with Josh Dougherty
Josh Dougherty is a brand strategist, speaker, and the founder and CEO of A Brave New, a Seattle-based B2B digital marketing agency specializing in tech and healthcare. Over the last decade plus, he's worked with clients to develop unique brands and accelerate business growth using web design, inbound marketing, account-based marketing strategies.
What you'll learn about in this episode:
Why a disciplined band rollout process is necessary
The length of time it will take to for people to start internalizing the brand and repeating it back to you
The difference between brand and marketing
Why a…
The skinny
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