Shows / The Fullout Cheer Podcast

The Fullout Cheer Podcast
The Fullout Cheer Podcast with Danielle Johnston is the ultimate resource for cheerleading gym owners, all star cheer coaches, and industry professionals who want to grow their gyms, lead successful teams, and thrive in the competitive cheer industry. Hosted by Danielle Johnston — now in her 14th season as a cheer gym owner, co-owner of Next Generation Gym Owners, and author of the must-read “The Cheer Gym Owners’ Handbook” — this podcast delivers proven strategies and real-world insights from…
Episodes
The Fullout Cheer PodcastBirthday Parties = Big Profits
Birthday parties aren’t just a fun add-on—they’re one of the highest-margin, lowest-stress income streams in your gym (if you do it right). In this episode…
The Fullout Cheer PodcastOutsmart Your Competitors This Fall
Fall isn’t the time to “hope it works.” It’s the time to plan and profit. In this episode, we’re breaking down the smart marketing moves gym owners should be…
The Fullout Cheer PodcastHijack the Back-to-School Hype
Back-to-school season is one of the biggest opportunities for cheer gym growth—if you know how to use it. In this episode, we’re breaking down 5 proven…
The Fullout Cheer PodcastOpen Houses Aren't Dead
Open houses are soooo worth it, but you can't just wing it anymore. In this episode, learn how to plan one that drives signups, fills classes, and doesn’t end…
The Fullout Cheer PodcastI Lost My Spark 🔥
Have you ever felt like stepping away from coaching made sense on paper—but left you feeling disconnected, uncertain, or even burned out in a whole new way? In…
The Fullout Cheer PodcastOwners: Set These 3 Boundaries or Cry Later 😭
Are parent interactions running your life? In this episode, I’m sharing three boundaries that completely transformed how I work with parents at the gym—less…
The Fullout Cheer PodcastShe Ran the Carpool… Now She Runs the Gym
She was fixing bows and cheering behind the spectator ropes—now she’s running the whole program. In this episode, we talk to a former cheer mom turned all star…
The Fullout Cheer PodcastThe Teen Brain...Buffering...
Why do teenagers make baffling decisions, feel things at full volume, and occasionally behave like over-caffeinated raccoons with WiFi access? In this episode…
The Fullout Cheer PodcastStars, Stripes & Staff Who Don't Need You
This 4th of July, let’s talk gym owner freedom—the kind where your gym runs like a machine, and you’re not the one refilling toilet paper or answering panic…
The Fullout Cheer PodcastSmall Gyms Unite!
In this powerful episode, Danielle sits down with Cat Weeden—owner of Luxe Cheer in Tulsa, Oklahoma, and co-founder of the Small Cheer Gym Association—for a…
The Fullout Cheer PodcastFixing the Summer Slump: Smarter Revenue Strategies for Gym Owners Who Deserve a Break (But Won't Get One)
Fixing the Summer Slump: Smarter Revenue Strategies for Gym Owners Who Deserve a Break (But Won't Get One) Summer slowdowns aren’t new—but they don’t have to…
The Fullout Cheer PodcastBlind Spots & Business: Why You Can't See Your Own Mistakes
Coaches are pros at asking for feedback — on routines, legality, and performance. But when it comes to running the business? We often tough it out solo… and…
The Fullout Cheer PodcastCoaching Your Own Kid: The Most Personal COaching You'll Ever Do
Coaching your child is one of the most emotional, challenging, and rewarding roles you’ll ever take on. In this episode, we get real about the blurred lines…
The Fullout Cheer PodcastDrama-Proofing Your Program: Surviving the Parents
Teenagers are dramatic, but parents can be worse. In this episode, we give you the survival guide you didn’t know you needed for maintaining peace in your gym…
The Fullout Cheer PodcastRebuilding After a Dumpster Fire Season
Every gym has That Season. You know the one. We’ll walk you through how to debrief, regroup, and rebuild after a year that nearly made you quit. Dumpster fires…
The Fullout Cheer PodcastYour Gym is Not Your Therapist: Detaching Your Identity from Your Business
Do you feel your gym’s highs and lows in your soul? That’s probably not healthy. This episode digs into how gym owners can create separation between who they…
The Fullout Cheer PodcastMy Gym is Full, But I’m Empty: When Success Isn’t What You Thought
You hit the milestones. Your teams are full. On paper, you’ve “made it.” So why does it still feel... off? In this candid Fireside Chat episode, we’re…
The Fullout Cheer Podcast5 Ways to Derail Your All Star Season Before it Even Begins
In this episode of Fireside Chat, Danielle shares the 5 biggest tryout mistakes that can derail your season before it even begins. We’re talking aging athletes…
The Fullout Cheer PodcastBehind the Scenes at the ASWC & The Quiet Hustle Prior to Tryouts
In this episode of Fireside Chat, Danielle shares a behind-the-scenes look at the Allstar World Championship and the critical weeks that follow. From wrapping…
The Fullout Cheer PodcastWhy Growth Could Wreck Your Gym
More athletes, more teams, more revenue—right? Not always. Danielle & Justin walk you through the critical mistakes gym owners make when they chase growth…
The Fullout Cheer PodcastWhat the Numbers Reveal: The Real Story Behind the OCS Scoresheet Shift
This week on Fireside Chat, Danielle interviews Craig Hallmark and Heidi Weber from the Open Championship Series to talk all things scoresheet. They explain…
The Fullout Cheer PodcastYou Owe Me For That! What You Need to Know Before Docking Staff Pay
In this episode of Fireside Chat, I’m joined by Matt Becker, attorney and founder of GymLawyers.com, to break down one of the most misunderstood topics in the…
The Fullout Cheer Podcast🔥 The OCS Scoresheet Debate: Why I’m On Board (And How It’ll Grow My Gym)
In this episode of Fireside Chat, I’m diving into the new scoresheet released by The Open Championship Series. It's already stirring opinions across the cheer…
The Fullout Cheer Podcast🔥 The Open Championship Age Grid: My Thoughts Regarding Athlete Safety, Retention & Program Growth
The Open’s new age grid has been a hot topic in the all star cheerleading world, but is age separation alone really what keeps kids safe? In this episode…
The Fullout Cheer Podcast🔥 Why I Needed a Mid-Season Reset (And Why Your Coaches Might Need One Too!)
As a coach, it’s easy to let cheer consume your every thought—but at what cost? In this episode, we dive into the reality of stepping away mid-season, why it’s…
The Fullout Cheer Podcast🔥 Coaching Minis – Strategies for Success with 6-8 Year Olds
Coaching Minis (ages 6-8) is a whole different game! In this Fireside Chat, Danielle shares the best strategies for working with this age group—helping them…
The Fullout Cheer Podcast🔥 Retention Roadmap: Month-by-Month Strategies to Keep Your Athletes Coming Back
Danielle shares a month-by-month retention roadmap to help gym owners keep athletes engaged and returning season after season. Learn how to use feedback…
The Fullout Cheer PodcastYour Reputation Matters: Why Business Owners Need to Be Great Customers Too Part 2
Think your customers never get frustrated with you? Reality check: they do. The way you feel about other businesses is exactly how some of your own customers…
The Fullout Cheer PodcastYour Reputation Matters: Why Business Owners Need to Be Great Customers Too Part 1
We expect our customers to be patient, understanding, and professional. But are we holding ourselves to the same standard when WE are the customer? Your…
The Fullout Cheer PodcastUnicorn Businesses: The Unique Freedom of All-Star Cheer Gyms Part 2
The all-star cheer industry has faced some major challenges over the years—pandemics, scandals, and lawsuits—but the sport continues to grow. Why is cheer so…
The Fullout Cheer PodcastUnicorn Businesses: The Unique Freedom of All-Star Cheer Gyms Part 1
All-star cheer gyms are truly one of a kind in the business world. Unlike franchises or traditional industries, we have the power to create and innovate…
The Fullout Cheer PodcastNavigating Business with Your Spouse: Balancing Roles, Boundaries, and Success Part 2
Part 2: Navigating Business with Your Spouse – The Solutions In Part 2 of this series, we’re sharing the strategies that have helped us overcome the challenges…
The Fullout Cheer PodcastNavigating Business with Your Spouse: Balancing Roles, Boundaries, and Success Part 1
Part 1: Navigating Business with Your Spouse – The Challenges Running multiple businesses with your spouse is rewarding but comes with its unique set of…
The Fullout Cheer PodcastMust-Have Website Features for Cheer Gyms
Your website is one of the most powerful tools for growing your cheer gym—if it’s set up right! In this episode of Fireside Chat, we’re uncovering the…
The Fullout Cheer PodcastLeveling Up in 2025: 3 Commitments to Make Our Gym Better Than Ever
In this episode of Fireside Chat, we’re sharing three game-changing commitments we’re making to elevate our all-star cheer gym in 2025. From creating more…
The Fullout Cheer PodcastWhy Educating All-Star Cheer Parents is Key to Success Part 2
In this continuation, we dive deeper into the challenges and rewards of educating cheer parents. We discuss more real-world scenarios that highlight why parent…
The Fullout Cheer PodcastWhy Educating All-Star Cheer Parents is Key to Success
This episode dives into the importance of educating All-Star cheer parents to build trust, reduce confusion, and create a supportive team mindset. We cover…

The Fullout Cheer PodcastTough Love: How to Handle Late Payments & Overdue Accounts
Are overdue accounts creating stress and straining your gym's operations? Managing late payments is a critical part of running a gym - and it’s about more than…
The Fullout Cheer PodcastMaster Your Gym To-Do List
Are you a gym owner juggling a million tasks and still feeling like there’s never enough time? In this episode of Fireside Chat, Danielle dives into practical…
The Fullout Cheer PodcastWhat Is Your Gym Doing For You?
Are you running your gym as a business that truly works for you? Owning a gym is more than a passion project—it’s an opportunity to create real, measurable…
The Fullout Cheer PodcastCreating a Gym That Gives Back to You
Are you pouring time and energy into your gym without getting a return? Running a gym isn’t just a labor of love—it’s a serious investment, and the returns…
The Fullout Cheer PodcastThe Dark Side of Success: Part 2
This is Part 2 of the series titled, "The Dark Side of Success". In this episode, Danielle and Justin will talk about the root cause of this negativity and how…
The Fullout Cheer PodcastThe Dark Side of Success: Part 3
This is the final part of the series titled, "The Dark Side of Success" where Justin and Danielle talk about what happens when others try to bring you down. In…
The Fullout Cheer PodcastThe Dark Side of Success: Part 1
Success is what we all strive for, but what happens when it brings unexpected negativity from others? In this Fireside Chat episode, we dive into the reality…
The Fullout Cheer PodcastWhat It's Like Living 300 Yards From Your Gym
In this episode of Fireside Chat, Danielle tells you what it's like to be next door neighbors with your gym! This is a question we've had a lot...Do gym…
The Fullout Cheer PodcastAccountability in Action: Building a Staff That Thrives
In this Fireside Chat, Danielle dives into the essential steps for building a strong, accountable staff from day one. Learn how to set clear expectations…
The Fullout Cheer PodcastThe Power of Informed Parents: 3 Things You Should Educate Gym Parents On
In this episode, we dive into the top three things every cheer gym parent should know to become strong advocates for your gym. We'll break down why…
The Fullout Cheer Podcast3 Ways to Keep Great Coaches
Keeping great coaches is key to your gym's success. In this episode, we share three proven strategies to retain your top coaches. Tune in to learn actionable…
The Fullout Cheer PodcastGood to Great: Unlocking Employee Potential Across Generations
In this episode, we’ll explore how to turn good employees into great ones by focusing on their strengths, aligning skills with roles, and expanding training to…
The Fullout Cheer PodcastDelegate to Elevate: Maximize Growth in Your Gym
In this episode, Danielle and Justin Johnston share how effective delegation allows cheer gym owners to focus on vision, finances, and relationships, while…
The Fullout Cheer PodcastControl Freak or Empowered Gym Owner: Which Are You?
In this episode Justin and Danielle tackle a question that many gym owners grapple with: Are you a control freak or an empowered leader? Join us as we break…
The Fullout Cheer Podcast5 Pieces of Advice That Could Sink Your Cheer Gym
Not all advice is good advice! In this video, we break down the top 5 worst pieces of advice cheer gym owners often hear—and why you should steer clear of…
The Fullout Cheer PodcastDigitally Transform Your Gym
Are you tired of dealing with endless paperwork and manual processes? Join us as we discuss practical tips and tools to help you streamline your operations…
The Fullout Cheer PodcastFour Tips to Transform Your Business and Life
Join us as we uncover four powerful tips to supercharge your personal discipline, elevating both your life and your business.