Shows / The Travel Creator: Content Strategy & Marketing Tips for Travel Influencers

The Travel Creator: Content Strategy & Marketing Tips for Travel Influencers
The podcast for travel creators to learn smarter ways to use their content so they can save time and get back to traveling.
I'm your host Laura and I saw travel content creators spending way too much time on their content creation. I used my six years of digital marketing experience to create smarter ways for travel creators to use their content.
In this podcast you'll find tangible tips on how to trade your content time for travel time. We play the long game here! No 'get rich quick schemes'…
Episodes
The Travel Creator: Content Strategy & Marketing Tips for Travel Influencers85: Multiple Streams of Income For Travel Creators (That Actually Work)
If you’ve ever felt the pressure to create 47 different income streams just to “make it,” this episode is for you. As a travel creator or travel influencer…
The Travel Creator: Content Strategy & Marketing Tips for Travel Influencers84: Why Building an Audience is Not the Same as Building a Content Business
Hey creators—let’s get real for a second. Just because you’ve built a big audience doesn’t mean you’ve built a business. I know, that’s a little spicy to say…
The Travel Creator: Content Strategy & Marketing Tips for Travel Influencers83: Dear Travel Creators, Your Business Needs You to Log Off
Today I am recording this fresh off the trail after 10+ days offline in Yellowstone, Wyoming, and Montana. No WiFi. No emails. No “outfit of the day” reels…
The Travel Creator: Content Strategy & Marketing Tips for Travel Influencers82: These TikTok Trends are Ruining your Content Business
Today I’m calling BS on the bad advice clogging your feed and breaking down what actually works for travel creators and content creators trying to build…
The Travel Creator: Content Strategy & Marketing Tips for Travel Influencers81: Behind the Scenes of the Travel Creator Community I’ve Been Secretly Building
Have you ever dreamed of building a content business that lets you actually enjoy your travels—without scrambling to post, pitch, or pretend you’re not…
The Travel Creator: Content Strategy & Marketing Tips for Travel Influencers80: How to Start Your Content Creator Business and Make Money
If I had to start my content creator business all over again, here’s exactly what I would do — no fluff, just the real behind-the-scenes steps that actually…
The Travel Creator: Content Strategy & Marketing Tips for Travel Influencers79: Likes Don’t Pay Rent: Let’s Talk About a Real Content Strategy
Let’s be honest—going viral looks sexy on the outside, but it might be silently destroying your business from the inside. This week on The Travel Creator…
The Travel Creator: Content Strategy & Marketing Tips for Travel Influencers78: Stop Creating for Algorithms and Start Creating for Humans
Today I'm breaking down the biggest lie social media ever sold us: that high numbers are the only thing that matter. Spoiler alert—they're not. Whether you're…
The Travel Creator: Content Strategy & Marketing Tips for Travel Influencers77: Why Done is Better Than Perfect ( Post the Draft )
Ever found yourself spiraling into perfectionism and letting a perfectly good idea sit in your drafts for way too long? Same. But today, I'm breaking down a…
The Travel Creator: Content Strategy & Marketing Tips for Travel Influencers76: Want to Stand Out as a Travel Creator? ( Stop saying THIS)
Hey guys, we need to talk. This week, I’m walking (literally) through why this* overused line just doesn’t cut it anymore for building a real business as a…
The Travel Creator: Content Strategy & Marketing Tips for Travel Influencers75: Building Your Own Content Creator Empire- Why It’s Simple but NOT Easy
Today we are talking about the chaos of entreprenuerships and balancing work-life balance with your content creator business. We have joining us Grace—a…
The Travel Creator: Content Strategy & Marketing Tips for Travel Influencers74: Red Flags to Watch Out For as a Travel Creator
💥 Ever felt like something was just… off when chatting with a brand or another creator? In this real-talk solo episode, I’m calling out the most common red…
The Travel Creator: Content Strategy & Marketing Tips for Travel Influencers73: Travel Creator Hack: How to Be Productive with Just 7% Battery
You’ve got 7% battery, no charger, and a million ideas swirling in your content creator brain. Do you panic-scroll or power through with purpose? If you've…
The Travel Creator: Content Strategy & Marketing Tips for Travel Influencers72: Everything You Need to Know About Newsletter Collabs
In today’s episode, we’re diving into newsletter collabs. We’re talking about real collabs that grow your list, build actual relationships, and help you get…
The Travel Creator: Content Strategy & Marketing Tips for Travel Influencers71: Slow Travel & Routine: Why Is it So Hard as Travel Creators?
Ever feel like you're traveling just to check off boxes—and missing the whole point? Same. In today’s episode, we’re talking about slowing the heck down…
The Travel Creator: Content Strategy & Marketing Tips for Travel Influencers70: Are You Even Still Having Fun Creating Content?
If you're feeling totally drained right now—you are so not alone. We’re officially at that point in the year where being outside sounds way better than another…
The Travel Creator: Content Strategy & Marketing Tips for Travel Influencers69: How to Clone Yourself and Get Back to Travel in Your Content Business
What if I told you that you could build a full-time travel lifestyle without a huge following, an email list, or a trust fund? 🤯 Today’s guests, Kim and Isaac…
The Travel Creator: Content Strategy & Marketing Tips for Travel Influencers68: How to Stop Procrastinating and HIT Your Content Goals
Ever found yourself doing everything but the one thing you absolutely need to get done? Laundry folded, fridge organized, random Wikipedia pages explored—and…
The Travel Creator: Content Strategy & Marketing Tips for Travel Influencers67: How to Create Profitable Digital Products That Actually Sell
Dreaming of passive income through digital products, but don't know if it's actually possible? This episode is for you. Today we have Maddy Garrett, the UGC…
The Travel Creator: Content Strategy & Marketing Tips for Travel Influencers66: Stop Chasing Algorithms— Why *Smart* Travel Creators Use Newsletters
Imagine waking up to an engaged audience that actually sees your content—without battling social media algorithms. That’s exactly what a newsletter can do for…
The Travel Creator: Content Strategy & Marketing Tips for Travel Influencers65: Exposing My 2025 Digital Product Strategy
Everyone is chasing passive income, but how do we achieve it with digital products? Whether you’re a content creator or a travel content creator, adding…
The Travel Creator: Content Strategy & Marketing Tips for Travel Influencers64: Is Long Form Content is Still King?
In a world where Instagram Reels and TikToks dominate, is long-form content still relevant? Spoiler alert- um yes! As a travel content creator, mastering…
The Travel Creator: Content Strategy & Marketing Tips for Travel Influencers63: Why Going Viral is a Trash Content Strategy
What if I told you that going viral might actually hurt your brand more than it helps? If you've ever chased virality only to feel stuck afterward, this…
The Travel Creator: Content Strategy & Marketing Tips for Travel Influencers62: The Real Tea of What it’s Like Having a Content Creation Business
Should you turn your passion for travel and content creation into a freelancer business? Today our guest Emily from @emilywhoexplores gives us the real tea…
The Travel Creator: Content Strategy & Marketing Tips for Travel Influencers61: The Biggest Takeaways from Travel Con: Lessons I Learned
Is Travel Con worth it for travel creators or is online networking better? I just got back from Travel Con and wanted to give you my hot takes and lessons. If…
The Travel Creator: Content Strategy & Marketing Tips for Travel Influencers60: How to Start and GROW Your Travel Youtube Channel
Today I want to spill the Youtube secrets on how you can start and grow your youtube channel as a travel content creator. We sit down with Wyatt and Reyka my…
The Travel Creator: Content Strategy & Marketing Tips for Travel Influencers59: How to Manage Your Workload after a Major Trip as a Travel Creator
Are you scared to look at your email inbox after that amazing trip? I get it. Today we are talking about my honest tips to managing your workload after…
The Travel Creator: Content Strategy & Marketing Tips for Travel Influencers58: This Creator Studied 75,000 Newsletters—Steal These Newsletter Growth Hacks
Today we have Ciler, the founder of Newsletter Circle, to dive deep into newsletter growth hacks that every travel content creator should know. Whether you're…
The Travel Creator: Content Strategy & Marketing Tips for Travel Influencers57: How to Build a Successful Newsletter in 7 days ( and actually stick to it)
Is the information overload stopping you from creating a newsletter and growing your content? Today we are diving into my proven 7-step process to make…
The Travel Creator: Content Strategy & Marketing Tips for Travel Influencers56: How to Create Newsletter Subscriber Superfans
Today we are doing something different and I am letting you in on a strategy call with my client Anthony from @anthony_in_italy. We cover ways to drive traffic…
The Travel Creator: Content Strategy & Marketing Tips for Travel Influencers55: What it’s Really like Being a Digital Nomad and also living Van Life ( what no-one is telling you!)
Today I want to give you a glimpse into my life working digital nomad with my own business WHILE living in a rooftop tent with my boyfriend for the past ten…
The Travel Creator: Content Strategy & Marketing Tips for Travel Influencers54: How to Get Paid to Travel: The Secret to UGC Pitching to Tourism Boards
Today we are talking about one of the ways you can get paid to travel and that is pitching to Tourism boards via UGC content creation. It sounds more…
The Travel Creator: Content Strategy & Marketing Tips for Travel Influencers53: How to Grow on Instagram in 2025: What's New on Instagram for Content Creators
It’s 2025, and Instagram has made some updates and changes I want you to know about so you can enhance your content creator journey. From 20-page carousels to…
The Travel Creator: Content Strategy & Marketing Tips for Travel Influencers52: Your Content Strategy Shouldn’t Be About Growth (*gasp)
If you are a creator who calls himself small and think you have nothing to bring to the content creator table, your going to love this episode. Today we are…
The Travel Creator: Content Strategy & Marketing Tips for Travel Influencers51: January Goals are B.S: Here's Why
Let me make this very clear, January goals are bullshit. Yes, it is the absolute worst time to set new goals for your content creator business. I'm well aware…
The Travel Creator: Content Strategy & Marketing Tips for Travel Influencers50: The Good (and not so good) Impact Your Social Media has as a Travel Content Creator
We all have such an impact as travel creators and influencers, that is what we do we influence people to get out and see the world, but that responsibility can…
The Travel Creator: Content Strategy & Marketing Tips for Travel Influencers49: How to Create a Sustainable Online Content Creator Business
Building a sustainable fail proof online business is something everybody wants- everybody and good thing I have on Janita Falschlunger from Business Mama's…
The Travel Creator: Content Strategy & Marketing Tips for Travel Influencers48: TikTok Ban: What to do if your Income and Community Depend on it
Today we're talking about something that could literally change everything in your content creation business and I'm not even being dramatic. We are talking…
The Travel Creator: Content Strategy & Marketing Tips for Travel Influencers47: How to Quit Your "Normal" Job to become a Content Creator ( & is that possible?)
Today we are talking about taking the leap to become a full time content creator and even yes.. quitting your "normal" job. What is normal anyways? Well good…
The Travel Creator: Content Strategy & Marketing Tips for Travel Influencers46: Resources and Podcasts I Swear by as a Content Creator
Today I want to talk about the resources and podcasts I love as a full time travel content creator who is always trying to grow and get better at my craft…
The Travel Creator: Content Strategy & Marketing Tips for Travel Influencers45: Growing a 7 Figure Blog Business with Will Hatton, The Broke Backpacker
Will Hatton went from 10,000 downloads to a million in SIX months and now runs a 7 figure business and blog, The Broke Backpacker. Will found a crack in the…
The Travel Creator: Content Strategy & Marketing Tips for Travel Influencers44: Multitasking: Why it's your #1 Enemy as a Content Creator
Our phones are always buzzing and we constantly have a million things to do, you are not alone in this. There are some really scary studies that show how…
The Travel Creator: Content Strategy & Marketing Tips for Travel Influencers43: How to Build an Incredible Online Travel Creator Community
Today we have on podcasting- UGC travel content creator-queen and my friend Dianni from While She's Away Podcast. And you know why she is my friend and…
The Travel Creator: Content Strategy & Marketing Tips for Travel Influencers42: Consistency as a Travel Content Creator ( is it even possible?)
Today we are getting into the big scary word of content creation everyone talks about and that word is consistency. But being consistent is freaking hard and…
The Travel Creator: Content Strategy & Marketing Tips for Travel Influencers41: What Makes Good Travel Content Writing? ( secrets from a Nat Geo writer)
Today we're going to get into the nitty gritty of what the heck makes good travel writing with National Geographic travel writer, Daniel Stables and how we can…
The Travel Creator: Content Strategy & Marketing Tips for Travel Influencers40: How to Actually Enjoy Your Travels as a Content Creator
Today, I want to talk about giving yourself permission to enjoy your travels, because have you ever felt torn between savoring the destination you're visiting…
The Travel Creator: Content Strategy & Marketing Tips for Travel Influencers39: Travel Creator Burnout ( how to avoid it + love travel again)
Today, we have on Jenna from @thoughtfultravels_ on why the heck we need to have self-care as travel creators to avoid burnout. Also, we dive into how the heck…
The Travel Creator: Content Strategy & Marketing Tips for Travel Influencers38: Why You Should Be Using the 80/20 Rule for Content Creation
Today we're diving into the magical world of the 80/ 20 rule and how the heck we can apply it to content creation. F.Y.I. it's that golden principle where 80…
The Travel Creator: Content Strategy & Marketing Tips for Travel Influencers37: So You Go Viral- What's Next?
As a content creator we dream of waking up to a viral video with followers and comments streaming in, but have we ever thought about the next steps? Today, we…
The Travel Creator: Content Strategy & Marketing Tips for Travel Influencers36: Books that Helped Take My Content Creation to the Next Level
Today, I'm going to be sharing with you some of the best books I've ever read that have helped me develop as a content creator. Over the past few years I have…
The Travel Creator: Content Strategy & Marketing Tips for Travel Influencers35: How to Let Your Personal Brand Run Wild and Attract the Right Audience
I hate to break it to you, but just having a cute logo and your favorite colors isn’t the right way to engage and grow your dream audience. So this week we…
The Travel Creator: Content Strategy & Marketing Tips for Travel Influencers34: Things I Wouldn't Do as a Travel Creator
Organizing your content can suck big time, and there are so many opinions on what you should do, what you should use, and so many tools to get it done. And…
The Travel Creator: Content Strategy & Marketing Tips for Travel Influencers33: SEO Doesn’t Have to Be Scary ( Spilling the SEO Secrets)
Let's stop being scared of SEO and today's guest Laurel from the Vineyard Creative Co. is going to help with that. In today's episode, we are spilling all the…
The Travel Creator: Content Strategy & Marketing Tips for Travel Influencers32: The Ultimate AI Cheat Sheet to Grow Your Travel Content
Today, we're going to be talking about AI prompts that I've personally tested to see how can we use AI in unique ways in the travel creator space. I'm going to…
The Travel Creator: Content Strategy & Marketing Tips for Travel Influencers31: “Be Cringe”: Content Creating Advice from a Top Verbal Strategist
Today, we have on Verbal Strategist and a woman who knows her way around words and branding, Lucy Bedewi from My Write Hand Woman, and the podcast The Bold…
The Travel Creator: Content Strategy & Marketing Tips for Travel Influencers30: How to Create Viral Video Reels with Natasha Pierre
It's our 30th episode!! And today we are celebrating by having on video content creator queen Natasha Pierre from Shine With Natasha. I know as a travel…
The Travel Creator: Content Strategy & Marketing Tips for Travel Influencers29: CTA's: How to Get Your Followers to Like, Comment, Save and Share
I've been studying the top travel content creators ( my favorite pastime) and I have picked up on the successful and not-so-successful CTA's content creators…
The Travel Creator: Content Strategy & Marketing Tips for Travel Influencers28: Why I Hate Linktree ( for Content Creators)
Okay, hate is a strong word, but I do think Linktree does a disservice to any content creators who want to grow and monetize. So, in today's episode, I want to…
The Travel Creator: Content Strategy & Marketing Tips for Travel Influencers27: Is it Possible to Take Time off as a Travel Creator?
You deserve a vacation, to be able to shut off your laptop and run into the woods with no service and no one to bother you, but how? That is what I want to…
The Travel Creator: Content Strategy & Marketing Tips for Travel Influencers26: How to Turn Trendy Content to Evergreen Content
Today, I want to talk about how to make your content worthwhile, and that means less trendy and more evergreen content. There is nothing worse than spending…