Shows / The Spiro Podcast: Managing your Real Estate Photography & Videography Business
The Spiro Podcast: Managing your Real Estate Photography & Videography Business
The Spiro Podcast covers the business of Real Estate Media. There’s a large volume of fantastic information on the creative aspect of the Real Estate Media Industry, but not as much on how to run the business side of a real estate media company. We’re here to help you grow and manage the business side of your business!
Episodes
The Spiro Podcast: Managing your Real Estate Photography & Videography BusinessThe Owner's Trap
Are you at the point in your business where it's successful and profitable, but....you're unhappy? Have you looked at what may be contributing to that…
The Spiro Podcast: Managing your Real Estate Photography & Videography BusinessRaising Leaders & Reaching Goals
While Todd is off this week, Jess Paxson, Director of Operations for WOW Video Tours joins Craig on the podcast to discuss a half year goals check-up, and the…
The Spiro Podcast: Managing your Real Estate Photography & Videography BusinessThe Race to the Bottom
It's the age-old question in business: What do I do about my competitors who are offering ridiculously low pricing and devaluing what our industry does? Yes…
The Spiro Podcast: Managing your Real Estate Photography & Videography BusinessEthics & Integrity in Business: The Impact
What is the importance of your personal ethics, principles and integrity in running your real estate media business? What things do you need to consider? What…
The Spiro Podcast: Managing your Real Estate Photography & Videography BusinessTips & Tricks for Approaching Brokerages
Have you ever been a bit nervous about approaching a Broker or a Brokerage as a whole to introduce yourself and your real estate business? Have you tried…
The Spiro Podcast: Managing your Real Estate Photography & Videography BusinessWhat Realtors Look for in a Media Partner
We have a GREAT topic, and had (yes, had) two great guests lined up to share with you what Realtors look for in a real estate media partner. Pam Swiercz and…
The Spiro Podcast: Managing your Real Estate Photography & Videography BusinessInternational Owner Spotlight Series: Simon Caya of Caya Media - Quebec, Canada
This week we're excited to talk with our very first international real estate media company owner, Simon Caya, of Caya Media! Simon shares his insights on…
The Spiro Podcast: Managing your Real Estate Photography & Videography BusinessShannon Landers - 1st Quarter Recap & 2nd Quarter Forecast
Shannon Landers, VP of Product at Spiro joins Todd & Craig on the podcast to summarize the events of the 1st quarter in real estate, and to offer her forecast…
The Spiro Podcast: Managing your Real Estate Photography & Videography BusinessAI Photo Editing: Matt Gia of AutoHDR
AI photo editing. Love it. Hate it. Be suspicious of it. Every opinion is out there, and the real estate media groups and forums online have been talking a lot…
The Spiro Podcast: Managing your Real Estate Photography & Videography BusinessOwner Spotlight Series: Warren McCarthy - REPP 2024 Speaker
REPP 2024 Speaker Warren McCarthy, of McCarthy joins Todd & Craig this week to share his story of how he went from being a full time medical student, to a Real…
The Spiro Podcast: Managing your Real Estate Photography & Videography BusinessBusiness Development Strategies: A Refresher
While Todd is out this week, Craig & Steve Musser, Director of Sales & Marketing at WOW Video Tours go over some strategies to help you grow your client base…
The Spiro Podcast: Managing your Real Estate Photography & Videography BusinessFortune is in the Followup
Todd and Craig give the latest updates on Spiro, an updated discussion on AI Photo Editing, and address a listener question about how to effectively follow up…
The Spiro Podcast: Managing your Real Estate Photography & Videography BusinessAI Editing: What are the Impacts?
There's no way around it: AI Editing is emerging...fast and strong. So what are the impacts on our real estate media businesses? How does this affect us? How…
The Spiro Podcast: Managing your Real Estate Photography & Videography BusinessAnswering Listener Questions - February 2025
Todd & Craig tackle some of your questions you've sent in. What can we try to help answer for you to help you build a strong Real Estate Media business?…
The Spiro Podcast: Managing your Real Estate Photography & Videography BusinessColleen Kydd: Building Your Dream Team
Colleen Kydd, co-owner of Three Palms Media joins Todd & Craig again on the podcast to discuss "Building Your Dream Team", her topic she spoke on at the REPP…
The Spiro Podcast: Managing your Real Estate Photography & Videography BusinessIntroduction to Coaching Techniques
Todd shares an introduction to coaching techniques for you to start implementing in the leadership of your team. Connecting with the people on your team in a…
The Spiro Podcast: Managing your Real Estate Photography & Videography BusinessTime Management and Tracking
We know...it's not a particularly gripping topic to discuss, but it IS critical to master. What is it? Managing your time. And what is one of the most…
The Spiro Podcast: Managing your Real Estate Photography & Videography BusinessMistakes Happen: Building Stronger Client Relationships
The title of this episode is pretty self-explanatory. While we always aim to serve others in our businesses with consistency and excellence, mistakes/human…
The Spiro Podcast: Managing your Real Estate Photography & Videography BusinessCovering Your Assets
What is your most valuable asset in your real estate media business? If you're an owner that has anyone shooting for you besides yourself, we'd propose that…
The Spiro Podcast: Managing your Real Estate Photography & Videography BusinessOwner Spotlight Series: Tyler Graham - Weston Media
An awesome attitude in life goes a long way in not just your personal life, but also in your business. Todd and Craig welcome special guest, Tyler Graham…
The Spiro Podcast: Managing your Real Estate Photography & Videography Business2025 1st Quarter Forecast - Shannon Landers
Vice President of Product at Spiro, Shannon Landers, joins Todd & Craig to discuss our 1st Quarter 2025 Forecast of what the Real Estate Market will look like…
The Spiro Podcast: Managing your Real Estate Photography & Videography BusinessScott Golmic: How to Grow from 0 to 20K in a Month
REPP 2024 Panel Speaker Scott Golmic, owner of The Real Estateographers joins Todd & Craig on this episode to talk a bit about his topic he presented at the…
The Spiro Podcast: Managing your Real Estate Photography & Videography BusinessBusienss Continuity: Do You Have a Plan? Special Guest: Assaf Lowenstein
Business continuity is a topic that we haven't covered before, and we have a feeling not a lot of people immediately think about. What happens to your business…
The Spiro Podcast: Managing your Real Estate Photography & Videography Business2024 PMRE and REPP Conference Recap
Did you miss the 2024 PMRE Conference and/or the 2024 REPP Conference? Todd, along with Steve Musser and Jess Paxson of WOW Video Tours share with you a recap…
The Spiro Podcast: Managing your Real Estate Photography & Videography BusinessDeveloping Leaders in your Business
Shoeless Craig Magrum starts with describing a first in his Real Estate Media Career. And then he and Todd dive into an important topic as you look to scale…
The Spiro Podcast: Managing your Real Estate Photography & Videography BusinessWhat it Takes to be a CFO
This episode Todd and Craig dive into what it takes to be the Chief Financial Officer (CFO) of your company/business! We all LOVE number crunching, right?…
The Spiro Podcast: Managing your Real Estate Photography & Videography BusinessThe Foundations of Scaling
In the beginning of starting a business, especially when you're younger, you'd trade all the time in the world for money. However, as you grow older, you'd…
The Spiro Podcast: Managing your Real Estate Photography & Videography BusinessAttracting Good Employees & Clients: Part 2
Attracting good people to your business, whether it’s team members (employees or contractors) or clients, is critically important to not just the success of…
The Spiro Podcast: Managing your Real Estate Photography & Videography BusinessAttracting Good Employees & Clients: Part 1
Attracting good people to your business, whether it’s team members (employees or contractors) or clients, is critically important to not just the success of…
The Spiro Podcast: Managing your Real Estate Photography & Videography BusinessPropel Your Business with Consistency
It's that time of year (in many parts of the world) where your volume of shoots can slow down. What do you do with that extra time? When your day isn't…
The Spiro Podcast: Managing your Real Estate Photography & Videography BusinessSpiro Podcast 100th Episode - Values & Standards in Building Your Business
It's our 100th Episode of the Spiro Podcast! Thank you to all who watch and listen. It's truly our privilege and honor to be a small part of helping you build…
The Spiro Podcast: Managing your Real Estate Photography & Videography BusinessInvesting in Yourself: The REPP 2024 Conference
Investing in yourself is critically important to the success of your business. It’s easy to want to invest in equipment, social media, editing and the like…
The Spiro Podcast: Managing your Real Estate Photography & Videography BusinessBroker Deals: A Real Life Story
We've talked about them before. They're perhaps the quickest way to scale your business and shoot more real estate listings: Broker Deals. This week, Craig…
The Spiro Podcast: Managing your Real Estate Photography & Videography BusinessThe Power of Upselling
"Upselling" can sound like a "dirty" word. It can also sound like a word of opportunity. Craig and Todd discuss what upselling is, when to consult with your…
The Spiro Podcast: Managing your Real Estate Photography & Videography BusinessAnswering Viewer and Listener Questions
This week Todd & Craig answer your questions about the business of real estate media. You all have some great questions, and we're excited to tackle them in…
The Spiro Podcast: Managing your Real Estate Photography & Videography BusinessPreparing for the Seasonal Transition
It's that time of the year again (in most parts of the world) where the seasons are starting to change. School is back in, vacations (holidays for our non-US…
The Spiro Podcast: Managing your Real Estate Photography & Videography BusinessWhat to do When You Lose a Client
You can't win them all. Well, you may win them, but you WILL lose some of them at some point. So, what do you do when you lose a client? Craig shares a "loss"…
The Spiro Podcast: Managing your Real Estate Photography & Videography BusinessClient Acquisition and the Value of Empathy
Todd goes solo this week as Craig is out on a busy week of shoots. He'll be discussing two topics to help reinforce your business: More information on client…
The Spiro Podcast: Managing your Real Estate Photography & Videography BusinessShooting & Selling: The Hybrid Role
So what does it look like to fill the role of both photorapher/videographer, AND business development specialist? How do you balance both roles, and what does…
The Spiro Podcast: Managing your Real Estate Photography & Videography BusinessCritical Communication - Hard Conversations: Part 2
Craig & Todd continue their discussion on critical communication in your real estate media business. This week, they concentrate on how to communicate culture…
The Spiro Podcast: Managing your Real Estate Photography & Videography BusinessCritical Communication with Your Team - Hard Conversations
Part of running a business is clear, critical, effective communication with your team. And unfortunately, some of those conversations can be hard and even…
The Spiro Podcast: Managing your Real Estate Photography & Videography BusinessBusiness Goals Checkup
At the beginning of the year we did a few episodes on Goal Setting (see: https://youtu.be/aiH8F-ufVRU?si=e5kuReJGxnBQ5TQJ and also…
The Spiro Podcast: Managing your Real Estate Photography & Videography BusinessA Photographer's Streamlined Workflow: Part 3
Todd and Craig wrap up A Photographer's Streamlined Workflow with this episode. What happens after your last shoot of the day? What is your data transfer…
The Spiro Podcast: Managing your Real Estate Photography & Videography BusinessOwner Spotlight Series: Colleen Kydd - Three Palms Media
We love spotlighting and learning form other owners of Real Estate Visual Marketing companies. This week, we want you to meet Colleen Kydd, who co-owns Three…
The Spiro Podcast: Managing your Real Estate Photography & Videography BusinessA Photographer's Streamlined Workflow: Part 2
Todd and Craig continue their discussion on a streamlined workflow to help make your shoot day efficient and profitable. To learn more about Spiro or to sign…
The Spiro Podcast: Managing your Real Estate Photography & Videography BusinessA Photographer's Streamlined Workflow
So how exactly does a photographer having a streamlined workflow have an impact on your business. WHAT could/should a streamlined workflow for a real estate…
The Spiro Podcast: Managing your Real Estate Photography & Videography BusinessHow to be the CFO of Your Business
Financials. Accounting. Bookkeeping. Balancing. Budgets. It's not the most exciting aspect of running a business, and yet, maybe it is. The key to a successful…
The Spiro Podcast: Managing your Real Estate Photography & Videography BusinessGrowing Your Client Acquisition Effort
Craig and special guest Steve Musser, Director of Sales & Marketing at WOW Video Tours discuss ways to grow your client acquisition effort. Taking the first…
The Spiro Podcast: Managing your Real Estate Photography & Videography BusinessWinning Back Lost Clients
You've lost a client. Or multiple clients. It can feel like the end of the world. But IS it? Is there a chance you could win them back? Of COURSE there's a…
The Spiro Podcast: Managing your Real Estate Photography & Videography BusinessUnhappy Clients: The End of the World?
Every company has them, including ours: Unhappy Clients. Craig relates a story about an unhappy client he spoke with recently. Will you lose an unhappy client…
The Spiro Podcast: Managing your Real Estate Photography & Videography BusinessAnswering Real Estate Photographer Questions
Todd and Craig answer some real estate photographer and videographer business questions found on Facebook groups. It's a grab bag, a mystery box of topics this…
The Spiro Podcast: Managing your Real Estate Photography & Videography BusinessMaximizing Your Time in Busy Season
The Spring Market is slowly creeping back for many of us in real estate photography and videography. That means we're busier working in our business, and have…
The Spiro Podcast: Managing your Real Estate Photography & Videography BusinessOwner Spotlight Series: Ryan Stevens - Real Home Pix
The Spiro Podcast is all about the business of Real Estate Media and Visual Marketing. We love having guests on that share their experiences with you, the…
The Spiro Podcast: Managing your Real Estate Photography & Videography BusinessThe Efficiency of Automated Video Editing through Spiro
WOW Video Tours Director of Training and Production, Ryan Lieurance, joins Craig on the podcast this week to talk about the mechanics of Spiro's "Merge Fleet"…