Shows / United We Drink
United We Drink
With years of experience under their belts Mike, Kevin and Tim discuss the beer industries highs, lows and everywhere in between.
Episodes
United We Drink175 - When to Kill a Brand
Sometimes breweries have to take a long hard look at a core brand. Has it's sales been struggling? Are the ingredients getting too costly? When does a brewery…
United We Drink174 - Outside Help
As if trying to sell beer isn't hard enough in today's market, it is becoming increasingly difficult for breweries to find tradespeople with the knowledge or…
United We Drink173 - Shootin' the Shit with Kevin Kain
Kevin Kain, writer of Casket Beer, joins the show to talk about British cask beer, underappreciated beer styles and glassware. Kevin loves to dive deep into…
United We Drink172 - Sameness Problem
Throughout the years it seems like if you visit one brewery you've seen a bunch. Taprooms look similar in style. The types of beers on tap are usually all in…
United We Drink171 - Going Back in Time
The guys "time travel" back to the early days of craft beer and look at things that maybe didn't work out in the long run like marketing, beer choices, etc…
United We Drink170 - Aging in the Industry
Many people that started in the beer industry in the early 2010s we young and energetic. Today, many of those folks are in their 40s with bodies that don't…
United We Drink169 - A Bit of the News
The guys discuss some of the big news items of the last couple weeks including Deschutes and Costco breaking up, craft pioneer Alan Sprints passing and…
United We Drink168 - Drinking Seasons
Different areas across the world have specific ups and downs for business. Many call them seasons. These seasons can bring big business or major lulls. The…
United We DrinkRevisit: Shootin' the Shit with Sam Harriman
Taking a short break from new episodes for a replay of last year's episode with our friend Sam Harriman from Sisyphus Brewing. He recently hosted Michael Che…
United We Drink167 - Twin Cities Recap
Mike and Kevin joined Tim in the Twin Cities for a guys weekend. Beer, baseball and fun was had. They guys talk about the experience and what they loved. Cook…
United We Drink166 - Environmental Impact
With so much discussion surrounding data centers and their environmental impact, the guys decided to take a look at breweries. From CO₂ consumption to…
United We Drink165 - The Power of Positivity
Some have called the show too negative at times so the guys decide to talk about things that excite them in today's beer industry. Cook like a pro with Made In…
United We Drink164 - Hiring
Hiring for brewery positions is typically a very different process than other industries. Tie and jackets are typically traded out for t-shirts and trucker…
United We Drink163 - Firestone Buys Stone
While the Craft Brewers Conference was taking place in Philadelphia word came out of California that Firestone Walker had purchased Stone Brewing from Sapporo…
United We Drink162 - Distributor Worries
With news of a major Bud distributor closing shop in Colorado, the guys talk about the delicate dance of putting a ton of trust into distributors, who may be…
United We Drink161 - Unrealistic Expectations
In the beer world people can often have unrealistic expectations of how things work. Consumers may think that a certain beer should be available everywhere and…
United We Drink160 - Grocery and Chains
Getting your beer into grocery stores and chains isn't an easy task. Even when you accomplish that your work isn't done. You have to keep it. Mike, Kevin and…
United We Drink158 - Failing Sales
Heineken recently dropped a little line in their end of 2025 report about sales being down in the US among Hispanic drinkers without any follow up. The guys…
United We Drink157 - Beer Fests
It's beer fest season in Florida and with the recent announcement of a major overhaul to the Great American Beer Fest the guys decide to talk about the…
United We Drink156 - 2026 Predictions
Back with the first episode of the new year, the guys offer up their predictions for the general beer industry in 2026. Take a break from alcohol with Athletic…
United We Drink155 - 2025 Awards
For the final episode of 2025 the guys decide to hand out some very not physical awards in some very real and serious categories. Take this all seriously. At…
United We Drink154 - Siebel and Rogue and Weed Drinks, Oh My!
A lot has been going on in the adult beverage world over the last couple weeks and the guys discuss some of the bigger ones including Siebel moving their…
United We Drink153 - Shootin' the Shit with Tom Barris
Tom Barris has been selling and marketing beer in Florida for over a decade. From working for local Florida breweries to selling beer for a Spanish, family…
United We Drink152 - Marketing at a Small Scale
Small breweries usually don't have the budget for a marketing person, let alone a team. What's it like to try to get word out about your brewery when your…
United We Drink151 - Crowd Funding
In the early 2010s it seemed like every aspiring brewery was crowd funding to kick start their businesses. After some businesses on the brink of closing tried…
United We Drink150 - Brewpubs
In the early days of craft beer the brewpub was a popular spot in many cities. Maybe they were known more as a restaurant that brewed beer than a brewery with…
United We Drink149 - The News
A lot has happened with some of the US's larger breweries. The guys tackle some of the big news items such as 21st Amendment's closure, Jim Koch retaking the…
United We Drink148 - Shootin' the Shit with Sam Harriman
Sam Harriman of Sisyphus Brewing, in Minneapolis, joins the show to talk about how his brewery's taproom became just as well known as a stand-up comedy venue…
United We Drink147 - State of the Industry with Phil Palmisano & Eric Hild
The show is joined by a couple former guests. Phil Palmisano is the Director of Innovation for Monster Brewing Company and a former co-host of the podcast…
United We Drink146 - Retail Contraction
Total Wine and More appears to be shrinking their beer section and that's not totally unexpected. The guys talk about the contraction of beer sections in the…
United We Drink145 - We Build a Bar
Mike and Kevin get hypothetical and talk about how they would open a bar in today's world. Location, theming, food and drinks are all on the table. What would…
United We Drink144 - Styles
It's become increasingly clear that beer style names don't mean as much as they used to. IPA has become a seeming catch all along with Lager. Do consumers even…
United We Drink143 - The Next Big Thing
For a few years now when the "next big thing" for beer comes up the topic is rarely beer related. THC, coffee, spirits and seltzers are all things that…
United We Drink142 - Shootin' the Shit with Adam Feingold
Adam Feingold is the former owner of Bangin Banjo Brewing. He sold the company he started and it still exists today, albeit under a different name. We talk him…
United We Drink141 - Sponsorships
Major venues and companies want sponsors and the big beer companies have long been traditional players in these areas. When craft breweries start to get…
United We Drink140 - The Last AI One
The guys decide to break the AI out for one more go. First, they ask it to revitalize an existing brand and what it would to increase sales and visibility…
United We Drink139 - AI Makes Us a Brewery
AI is making so much stuff and a lot of it is controversial. So the guys decide to try using AI to plan out a brewery. Both Kevin and Tim input the same…
United We Drink138 - Shootin' the Shit with Joe Ploof
Joe Ploof runs Hanging Hills Brewing, a company that was a brewery and then became a contract brand. He is about to take another new step and he will get to…
United We Drink137 - What Changed?
Today's episode is interesting, in that it develops as it goes. The original idea heads out the window as Kevin and Mike discuss how they viewed the industry…
United We Drink136 - Growth
When a brewery sees growth there is a lot of money that has to go into scaling up operations. New equipment and employees are needed. You need to order more…
United We Drink135 - Tariffs
Tariffs are coming and they are going to impact breweries, distilleries, wineries and consumers. Mike, Kevin and Tim discuss the aspects of booze making that…
United We Drink134 - Shootin' the Shit with Mike Jurewicz
Throughout the history of the show every co-host has been a guest on the show at some point, except one. Mike has been on every single episode of the show…
United We Drink133 - Charities
It's not uncommon for breweries to work with local charities to help raise money for certain causes. The guys discuss the pros and cons and things that make…
United We Drink132 - Alcohol Causes Cancer?
Back in 2025! The US Surgeon General released an announcement that consumption of alcohol can lead to cancer and recommends a potential warning statement be…
United We Drink131 - Holiday Banter
It's the final episode of 2024. The guys discuss holidays--including Tim's disertation on Celebration--among many other things. Take a break from alcohol with…
United We Drink130 - Give Thanks...Kinda
The holiday season is upon us. The guys give thanks to what they are thankful for. Maybe with a backhanded comment or two. Plus they offer up their must haves…
United We Drink129 - Shootin' the Shit with Neil Witte
Neil Witte has literally written the book (or manual) on draft beer. Between his years at Boulevard/Duvel to the Cicerone Program and his own company, Craft…
United We Drink128 - Tim's Mistakes
After missing the last episode, Tim is back to talk about his mistakes in the beer world. Take a break from alcohol with Athletic Brewing. Follow United We…
United We Drink127 - Mistakes
We can often times sound like we are sitting on a high horse of perfection in the industry but the truth is that everyone makes mistakes. Mike and Kevin dive…
United We Drink126 - Shootin' the Shit with Luis Brignoni
Luis Brignoni founded one of the original Miami breweries at Wynwood Brewing. Today Luis is the CEO for The Tank Brewing, also in Miami. How did this come to…
United We Drink125 - THC Beverages
As the Beyond Beer segment of adult beverages continues to climb a surprising entry into the game has been seeing some significant leaps. THC beverages…
United We Drink124 - Shootin' the Shit with Kelly McKnight and Matty Smooth
New Belgium has found ways to reinvent itself time and time again in an every changing beer market. Kelly McKnight and Matty Gilliland (aka Matty Smooth) have…
United We Drink123 - Shootin' the Shit with Spencer Wills
Spencer Wills, Head Brewer at Sceptre Brewing Arts, joins the show to talk about being a former Florida brewer, his struggles with mental health and bad…
United We Drink122 - All the Rules Out the Window
Prepare for a wild ride as Mike takes Kevin and Tim to task on their beer knowledge with BREW YOU KNOW! Then after the wheels come off that ride the guys talk…
United We Drink121 - Shootin' the Shit with Joel Suarez
Joel Suarez, of Niche Brands NYC, is a kid from the Bronx with a dream. His love for craft beer may only be exceeded by his love of community and the people…
United We Drink120 - Sustainability
The beer industry contributes, both directly and indirectly, to a lot of environmental issues that we often overlook. Some of these things aren't accounted for…
United We Drink119 - Craft Beer is the New Balance of Alcohol
The Brewers Association provided a state of the industry at the Craft Brewers Conference that included the grim news that 2024 has reported more brewery…
United We Drink118 - More Horror Stories
The show has covered horror stories working in the brewery and dealing with customers but today's episode takes a different direction to frustrating stories…
United We Drink117 - Events
There was a time when you could find beer related events going on almost every day of the week at local bars and restaurants. A tap takeover here. A pint night…