Jason Yanowitz on The New Era of Attention, Creators, and Media
Jason Yanowitz, co-founder of Blockworks, joins us today to unveil his frameworks for how crypto media has evolved into multi-million dollar information empires. We discussed:- Why Crypto CPMs Are Higher Than Trad Media- The "Messy Middle" That Kills Most Media Companies- How The House-of-Brands Strategy Really Works- Why People Follow Personalities, Not Publications- Onchain IPOs: The Future of Media Exits?- Using AI To Systemize Your BusinessWe also covered the new age of attention, mediums of content, and how Jason is thinking about the future of tokenizing real companies.Let's get into…
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