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Know Your Audience For YouTube Growth
We continue our discussion with Andrew Murdoch and delve into how you will grow best when you know your audience. He mentions the well-known avatar approach. However, he mentions the level of detail we need to have. This is not a synopsis of a few sentences. Instead, it is a multi-page character and lifestyle assessment. Once we know our avatar enough to write a short biography (or e-book), we are ready to work with him. The growth will be worth the effort.
Our Target Grows Once We Know Our Audience
Our focus on our best or ideal customer forms the bull's eye of our target. However, that is…
The skinny
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