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Latest / PureLogics Pulse

AI in PR: The Strategic Edge

Host Amir Khan speaks with Brett Farmiloe, Founder of Featured.com and the leader behind HARO, about how AI is reshaping PR in 2026. Learn why human oversight matters, how to combine AI efficiency with credibility, and what makes pitches work today. Discover the skills PR professionals need to leverage AI effectively without losing journalist trust.

PureLogics Pulse Podcast Chapters

00:00 – 01:10 | Opening Hook: AI in PR

The episode opens by exploring how AI is reshaping PR workflows and the critical need for human oversight to maintain trust.

01:10 – 02:10 | Podcast Welcome & Context

Amir…

The skinny

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