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003: The Four Phases of Capital Raising - and How to Escape the Toughest One
In this episode, Amy delves into the second phase of capital raising, also referred to as pipeline purgatory, which occurs when the initial capital from friends and family runs out. She shares how to overcome this stage by moving beyond personal networks and using LinkedIn to raise capital from new investors effectively and compliantly.
[00:01 - 01:51] Recalling the Four Phases of Capital Raising
Phase one: Fear Zone, where there is little success, a lack of systems, and limited deal flow.
Phase two: Pipeline Purgatory, initial success with friends and family capital, facing capital limits…
The skinny
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