Latest / Small Business Success with Fexingo: Local Companies, Main Street Stories, and Community Commerce
How a Local Bike Shop Fought Amazon and Won with Service
In this episode of Small Business Success with Fexingo, Lucas and Luna tell the story of a single-location bike shop in Portland, Oregon that took on Amazon and big-box retailers by doubling down on service, community relationships, and a surprising subscription model. The shop, RidePDX, faced a 30 percent revenue drop in 2022 when online retailers slashed prices on entry-level bikes. Instead of lowering prices, owner Maria Torres invested in a mobile repair van and a $99 annual membership that includes free tune-ups, 10 percent off accessories, and priority booking. The result? Revenue grew…
The skinny
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