Latest / Six Figure Certified / 6 Real Income Examples Every New Coach Needs to See

Transcript

6 Real Income Examples Every New Coach Needs to See · Six Figure Certified

• 0:00
  [SPEAKER_00]: I want to get into the question that most people really want the answer to.
• 0:04
  [SPEAKER_00]: They've probably googled this.
• 0:05
  [SPEAKER_00]: They've probably tried to figure this out.
• 0:07
  [SPEAKER_00]: So I'm just going to give you everything you want.
• 0:10
  [SPEAKER_00]: I'm going to give you all the numbers and tell you exactly what certified coaches are making.
• 0:16
  [SPEAKER_00]: Fortunately for you, I was able to get some real solid responses because, well, I've trained and certified thousands of them at this point, and although we have done episodes with student results and we have tons and tons of success stories on our website, it is one thing to know kind of what they're doing and what niche they're in.
• 0:36
  [SPEAKER_00]: It's another thing to know.
• 0:38
  [SPEAKER_00]: kind of exactly how much money they're making, what their packages are and how long they've been in business.
• 0:43
  [SPEAKER_00]: So this episode today, I'm gonna break down six different coaching packages in six different niches.
• 0:48
  [SPEAKER_00]: So you can get an idea.
• 0:50
  [SPEAKER_00]: I've also pulled numbers from some of our students who have been like, they're in their first year, some who are in like their sixth or seventh year.
• 0:57
  [SPEAKER_00]: So you're going to get a range,
• 1:00
  [SPEAKER_00]: but I think no matter what niche you're interested in or what kind of coaching you want to be doing or how much you want to be charging, you're going to get some real-life examples of what that could look like.
• 1:09
  [SPEAKER_00]: And actually start to envision how this could look for your life.
• 1:15
  [SPEAKER_00]: I'm going to break it down for you.
• 1:16
  [SPEAKER_00]: I'm going to break down the niche.
• 1:17
  [SPEAKER_00]: How much experience they have.
• 1:19
  [SPEAKER_00]: What their credential level is if they have one, so at IGC coaching school, we offer the ICF ACC or level one credential.
• 1:25
  [SPEAKER_00]: We also offer the ICF PCC credential, which is level two.
• 1:31
  [SPEAKER_00]: I'm going to tag a little video here for you in case you want to know more about those credentials and what the heck they actually mean.
• 1:37
  [SPEAKER_00]: So I'm going to talk with that.
• 1:37
  [SPEAKER_00]: I'm going to tell you about the offer, the pricing, how much money they're projected to make this year in the year of 2026.
• 1:44
  [SPEAKER_00]: And of course, you're going to get a little of my commentary on the legs.
• 1:47
  [SPEAKER_00]: That's why you're here.
• 1:48
  [SPEAKER_00]: We like to have a little commentary.
• 1:50
  [SPEAKER_00]: All right.
• 1:51
  [SPEAKER_00]: So in IGC, we talk about kind of six main niche buckets.
• 1:54
  [SPEAKER_00]: And then we encourage our students to get a little bit more specific and have a coaching niche that is really easy to understand is something where it's like, when I think of this, I think of you.
• 2:06
  [SPEAKER_00]: Okay, so like when I think of coach training, I think of Olivia.
• 2:10
  [SPEAKER_00]: Yes, I'm Olivia Chapman.
• 2:12
  [SPEAKER_00]: We haven't read the forum to see you.
• 2:13
  [SPEAKER_00]: I just see coaching school.
• 2:15
  [SPEAKER_00]: Welcome to the show.
• 2:17
  [SPEAKER_00]: Alright, so this one, and I'm looking at another screen because of course I have to take notes.
• 2:21
  [SPEAKER_00]: number one falls under the life or relationship coaching category.
• 2:25
  [SPEAKER_00]: So this niche is narcissistic abuse recovery coach.
• 2:30
  [SPEAKER_00]: That's a mouthful, but that word is kind of also trending all the time too.
• 2:35
  [SPEAKER_00]: So this coach is in her very first year.
• 2:38
  [SPEAKER_00]: She has just gotten her ICF ACC or level one credential and her main offer is a four month.
• 2:46
  [SPEAKER_00]: I will weekly one on one sessions, including Voxer support,
• 2:51
  [SPEAKER_00]: support in between sessions.
• 2:53
  [SPEAKER_00]: She is charging $3,500 for her four-month coaching package, and she is on track in her first year, so she also graduated coach training earlier this year, so she's really just getting into her first full year of business, and she's on track to make
• 3:15
  [SPEAKER_00]: This might not sound super exciting to you.
• 3:17
  [SPEAKER_00]: I mean, 60K is more than I was making full time.
• 3:20
  [SPEAKER_00]: That's a teacher actually.
• 3:21
  [SPEAKER_00]: So this person is just getting started.
• 3:24
  [SPEAKER_00]: They're not influence or status by any means.
• 3:26
  [SPEAKER_00]: They have about 10 hours of weekly coaching clients.
• 3:29
  [SPEAKER_00]: And their pricing is pretty modest to start.
• 3:34
  [SPEAKER_00]: And that's, she feels good about it.
• 3:35
  [SPEAKER_00]: She's also having a really easy time selling this package, because very, very clear and not over-complicated.
• 3:41
  [SPEAKER_00]: What do you invest in the ACC credential?
• 3:44
  [SPEAKER_00]: The ACC credentials, like $7,500.
• 3:46
  [SPEAKER_00]: So to get a 60K return in your first year is still pretty chef's case amazing.
• 3:54
  [SPEAKER_00]: She's also a hustler.
• 3:54
  [SPEAKER_00]: So I had to put that out there.
• 3:55
  [SPEAKER_00]: She is marketing.
• 3:57
  [SPEAKER_00]: All right, next one, let's talk about business coaching niche.
• 3:59
  [SPEAKER_00]: This is
• 4:00
  [SPEAKER_00]: a marketing and content creation coach.
• 4:03
  [SPEAKER_00]: So she helps people create content on social media, which basically every business on the planet needs to be doing, especially if you don't have a physical location.
• 4:13
  [SPEAKER_00]: So she is on her fourth year of running her business.
• 4:17
  [SPEAKER_00]: She has a PCC level credential with the ICF.
• 4:21
  [SPEAKER_00]: She only sells a six month coaching package.
• 4:25
  [SPEAKER_00]: which includes messaging and content strategy, also a little bit of sales and audience growth, her package is $10,000, and she will make at least 200K this year.
• 4:38
  [SPEAKER_00]: She has a real, in terms of her process that she leads her client through, it is a very refined process that she has worked on over the past couple of years.
• 4:47
  [SPEAKER_00]: When she first graduated, she was charging around $3,000.
• 4:50
  [SPEAKER_00]: But now she has grown a pretty decent size following, has a weight list.
• 4:56
  [SPEAKER_00]: Her package starts at 10K, and she's on track to do at least 200 this year.
• 5:01
  [SPEAKER_00]: So that'll get, that's four years into being a marketing and content creation coach.
• 5:08
  [SPEAKER_00]: Love this one.
• 5:09
  [SPEAKER_00]: I'm not going to lie to you.
• 5:10
  [SPEAKER_00]: This person has a pretty decent following.
• 5:12
  [SPEAKER_00]: She does manifestation.
• 5:13
  [SPEAKER_00]: So this kind of falls under like life coaching or spirituality coaching.
• 5:17
  [SPEAKER_00]: She does manifestation and identity work.
• 5:20
  [SPEAKER_00]: So more in the spiritual side of things.
• 5:23
  [SPEAKER_00]: I don't know how to say it.
• 5:24
  [SPEAKER_00]: She is in her fifth year, fifth full year of coaching.
• 5:28
  [SPEAKER_00]: She also has her PCC credential, as well as a few other certifications in NLP, which we also offer at IGC, and she's also a certified astrologer.
• 5:39
  [SPEAKER_00]: So this is more in the, okay, I'm just so redundant, spiritual world.
• 5:44
  [SPEAKER_00]: All right, she,
• 5:45
  [SPEAKER_00]: offers two things.
• 5:47
  [SPEAKER_00]: One is a high-level high-touch coaching experience.
• 5:51
  [SPEAKER_00]: It's completely private, immersive mentorship, and it's a full year working directly with her.
• 5:58
  [SPEAKER_00]: 25K.
• 6:03
  [SPEAKER_00]: 25K is what she charges for this course, or sorry for this level of coaching and mentorship with her and she also offers a digital course, which is a separate offer and that runs at 995.
• 6:16
  [SPEAKER_00]: So she kind of has an offer for that's more affordable, if you will, and then a very high touch offer that she only takes the handful of clients through every single year.
• 6:26
  [SPEAKER_00]: She last year did $440,000 in revenue and she expects to make a little bit more than that this year.
• 6:33
  [SPEAKER_00]: And she said, hi, ticket doesn't come from hype.
• 6:37
  [SPEAKER_00]: It comes from depth and results in the level of transformation.
• 6:40
  [SPEAKER_00]: I did that start charging 25k.
• 6:42
  [SPEAKER_00]: It has grown into that by putting a lot of training and effort.
• 6:46
  [SPEAKER_00]: And as you can see, she does hold multiple different certifications and takes her work very seriously.
• 6:50
  [SPEAKER_00]: And like I said to to profess this, she has a relatively large audience that she has built online.
• 6:55
  [SPEAKER_00]: And she has built it online through offering really, really valuable content.
• 7:00
  [SPEAKER_00]: and if you need help with that, you might have to hire a content creation coach.
• 7:04
  [SPEAKER_00]: But again, this is also in her fifth year.
• 7:06
  [SPEAKER_00]: All right.
• 7:08
  [SPEAKER_00]: Let's run it back a little.
• 7:10
  [SPEAKER_00]: I don't want to say more normal or realistic, but depending on what level of your coaching business you're watching that in, that might seem crazy.
• 7:16
  [SPEAKER_00]: But five years in, it's really not if you're working consistently for five years.
• 7:21
  [SPEAKER_00]: Girls.
• 7:22
  [SPEAKER_00]: Girls.
• 7:23
  [SPEAKER_00]: Girls.
• 7:23
  [SPEAKER_00]: Girls.
• 7:27
  [SPEAKER_00]: All right.
• 7:27
  [SPEAKER_00]: Let's talk about a career coach.
• 7:29
  [SPEAKER_00]: Very standard career coaching package.
• 7:31
  [SPEAKER_00]: If we've met before, if you watched our episodes or listened to our episodes before, you do know that this was the niche that I started in.
• 7:37
  [SPEAKER_00]: So she does career transition coaching.
• 7:41
  [SPEAKER_00]: Typically for people in their early stages of their career, this is her third year coaching.
• 7:47
  [SPEAKER_00]: She holds an ACC level
• 7:57
  [SPEAKER_00]: She also in that program offers resume review, strategy, mindset, and interview, coaching, and she charges $3,000 for the 90-day package.
• 8:09
  [SPEAKER_00]: She made 120K last year, and she's aiming to beat that this year.
• 8:14
  [SPEAKER_00]: saying that she's going to have to increase her prices to meet the demand.
• 8:19
  [SPEAKER_00]: So she has a pretty full schedule and will likely be increasing her prices this year not only to make more money but because there's only one of her and that's one way to scale as a coach.
• 8:31
  [SPEAKER_00]: Also reiterating this is a much needed niche right now.
• 8:34
  [SPEAKER_00]: I wish I had more people to refer clients to as well.
• 8:38
  [SPEAKER_00]: All right, number five, an executive coach.
• 8:41
  [SPEAKER_00]: This is a little bit different.
• 8:43
  [SPEAKER_00]: This person has been coaching for seven years.
• 8:45
  [SPEAKER_00]: They have their PCC credential.
• 8:47
  [SPEAKER_00]: They do leadership and corporate performance coaching.
• 8:51
  [SPEAKER_00]: So right now, she says,
• 8:53
  [SPEAKER_00]: This is where my coaching starts to look very different.
• 8:56
  [SPEAKER_00]: I'm only doing corporate contracts now.
• 8:58
  [SPEAKER_00]: I have fewer clients, higher contracts, and we're working with corporate budgets.
• 9:02
  [SPEAKER_00]: This is different than where I started, but this is where I want to be now.
• 9:05
  [SPEAKER_00]: So her baseline executive coaching contract is six months in an organization, and it starts at 90K.
• 9:14
  [SPEAKER_00]: So she's on track to do at least 270 this year, and she said anything beyond this, I will also have to start hiring people, so that makes sense.
• 9:22
  [SPEAKER_00]: So, this is an executive or leadership coach who now exclusively works with different companies or organizations, goes in, does executive presence, leadership coaching, team development, communication coaching, all of that stuff.
• 9:38
  [SPEAKER_00]: Now, let's look at a confidence coach.
• 9:40
  [SPEAKER_00]: This is our sixth coaching package that I'm going to go through with you.
• 9:44
  [SPEAKER_00]: She coaches on confidence and identity
• 9:50
  [SPEAKER_00]: love that, love specifics.
• 9:52
  [SPEAKER_00]: She is a couple years into coaching, has her ACC credential, and her offer is three months of one-on-one coaching weekly coaching.
• 10:01
  [SPEAKER_00]: She also offers retreats and group coaching.
• 10:04
  [SPEAKER_00]: She said her one-on-one coaching containers $2,500, and she also makes some money from her retreats, but also
• 10:13
  [SPEAKER_00]: gets to travel now for free because of retreats.
• 10:16
  [SPEAKER_00]: So she's on track to make around a hundred k this year.
• 10:20
  [SPEAKER_00]: And I like this example because it's also an example of doing what you love and then finding ways to make money or increase your revenue from that.
• 10:30
  [SPEAKER_00]: As I was asking some of our graduates about their coaching packages and trying to learn and understand their business model and how it works for them in their life, I thought this note from her was really important
• 10:41
  [SPEAKER_00]: One of the reasons that she started her coaching business was moving towards retirement and was to be able to have more time to do the things that she loves.
• 10:50
  [SPEAKER_00]: So what better thing than running women's empowerment retreats because you love to travel and you love to support women and while you might not be making a million dollars from the retreats, you're getting to have these beautiful experiences that aren't just about work, but they're about enjoying your life.
• 11:04
  [SPEAKER_00]: so I thought this was a great example.
• 11:06
  [SPEAKER_00]: I hope what you realize just from seeing these different packages is that there's so many different ways to package your coaching at a such a highly transferable skill.
• 11:16
  [SPEAKER_00]: I didn't even get to all of them, like we have some that do mainly public speaking now or group programs, some that exclusively do retreats and trips and
• 11:26
  [SPEAKER_00]: there is just there's no one way to do this there you can absolutely create a coaching business that is life first or family first or free time first and build your offers around that and truly be able to shape them based on what you love to do and the people that you love to help and I mean we saw it all from 25 hundred dollar contracts to ninety thousand dollar contracts
• 11:49
  [SPEAKER_00]: The only common denominator I would say is that all of these people have a really specific niche, and all of these people have been very consistent at building their coaching business.
• 12:00
  [SPEAKER_00]: Even my one graduate who is now charging $25,000 for her one-on-one, it didn't start at that level, but she's been selling the same exact package that has just become more robust over the years.
• 12:12
  [SPEAKER_00]: So if you are thinking about coaching and designing your first package,
• 12:16
  [SPEAKER_00]: I want to say, don't post a couple of times about it online and then give up, like let it become the thing that you're known for and the only way to do that is to be telling at least one person every day what you do, getting your message out there, saying often the same thing over and over and over again on the internet until people start listening to you and being like, oh, when I think of manifestation, I think of this person.
• 12:37
  [SPEAKER_00]: So you don't need 10 different certifications necessarily to do that.
• 12:41
  [SPEAKER_00]: You don't need a hundred thousand followers.
• 12:43
  [SPEAKER_00]: Some of these people are laughing because they're like, I don't have social media following at all.
• 12:47
  [SPEAKER_00]: But what you do need is to be very, very good at helping people solve a problem that they are willing to pay to have solved.
• 12:57
  [SPEAKER_00]: And if you're still not totally clear on what that is, you have to check out our niche quiz.
• 13:01
  [SPEAKER_00]: It's interglowcircle.com slash niche, go through the assessment and then once you're done with that, go to your email, because I'm going to send you a first offer creation template, where not only is there an example of an offer in your niche that is proven effective and that we've had a graduate cell, that's where these examples from the first offer template came from.
• 13:21
  [SPEAKER_00]: but it's gonna give you space to create your own so that you can walk into coach training and walk into your certification course feeling really prepared to get really great at coaching around the thing that you're already really good at or obsessed with or love to help people with.
• 13:36
  [SPEAKER_00]: Last but not least, I hope that you are inspired and I hope that you know that your clients are waiting for you.
• 13:44
  [SPEAKER_00]: So please go get started, go take the quiz and let's start building your offer.