skinny.

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How we built a SaaS sales team focused on buyer experience

Ben Pearson and I chat about how we built a sales process focused on buyer experience at Navattic. I interview Ben on how he developed his sales philosophy when he joined the company and the balance between creating a winning culture and doing what is best for prospects.

We also go into why we don't use traditional sales methodologies, how we hire for autonomy and high standards, and why Ben is obsessed with discovery.

Ben drinks red wine 🍷

I drink rosé 🍷

The skinny

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