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Latest / Barking Mad Podcast

Candid Conversations from the SUPERZOO Show Floor: Cutting Through the Noise with Disruptor Clayton Payne

Live from the SUPERZOO 2025 show floor, we sit down with Clayton Payne, the unapologetic disruptor behind one of the world’s most downloaded pet industry podcasts, Pet Business Disruptors. Join us as we unravel what real innovation looks like in today’s pet care landscape, explore why staying close to everyday pet owners matters more than any trend report, and share how pet owners can spot products that genuinely solve problems for you and your pets. Whether you’re overwhelmed by labels, confused by claims, or simply want to make smarter choices for your pets, this episode delivers clarity…

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