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7 Questions to Ask Yourself Before Investing in Content Marketing | Ep. #294
In Episode #294, Eric and Neil discuss the 7 question to ask yourself before investing in content marketing. Tune in to learn why these questions are necessary for you to answer in deciding whether or not content marketing is right for you.
Time Stamped Show Notes:
00:27 – Today’s topic: 7 Questions to Ask Yourself Before Investing in Content Marketing
00:36 – Question 1: what are your goals? Are you trying to get more traffic or are you trying to get more leads? What is informed branding? What are you trying to do, specifically, that will shape your campaign?
00:46 – If you don’t have goals…
The skinny
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