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Episode 64: The Most Common Book Pitfalls
Episode Title: The Smart Publishing Impact Series – Episode 64: The Most Common Book Pitfalls
Episode Summary:
Why do some books create opportunities, attract readers, and build authority—while others disappear almost as soon as they launch?
In this solo episode, Renée Lautermilch, Chief Editor at Smart Publishing, pulls back the curtain on the most common mistakes she sees when authors come to her asking one question:
"What went wrong?"
From weak titles and amateur covers to poor launch strategies and unclear goals, Renée walks through the recurring issues that prevent otherwise great books…
The skinny
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