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Episode 90 - The Four Types of Bad Sales Emails (That We're Still Sending)
Some sales emails are bad because they're too long. Others are bad because they're too salesy. And some are bad because they act like you and the prospect are old friends—even though you've never met.
In this episode of Sales Tales, Josh and Dave break down four real sales emails that landed in Josh's inbox and diagnose exactly where they went wrong.
You'll meet The Pitch, The Novel, The Fake Friend, and The Ransom Note—four common approaches that sellers use every day, often with the best of intentions.
In this episode, you'll learn:
Why leading with your product and value proposition can…
The skinny
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