Latest / The Demographics Podcast with Fexingo: Aging Populations, Birth Rates, and Economic Impact
How Falling Birth Rates Reshape the Pet Industry
In this episode of The Demographics Podcast, Lucas and Luna explore how declining birth rates are reshaping the $150 billion global pet industry. They examine how pet owners are spending more per animal—spending on premium food, health insurance, and even high-tech gadgets like GPS trackers—as they treat pets as surrogate children. The hosts break down the concept of 'humanization of pets' with specific data: e.g., pet insurance premiums grew at a compound annual growth rate of 20% from 2019 to 2024. They also discuss how major corporations like Mars Inc. and Nestlé Purina are…
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