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Cracker Barrel’s Masino on Menu Enhancements
Cracker Barrel’s innovation team is “on fire” and just getting started, CEO Julie Masino tells Bloomberg Intelligence. In this episode of the Choppin’ It Up podcast, Masino sits down with BI’s senior restaurant and foodservice analyst Michael Halen to discuss the company’s approach to menu enhancement. She also comments on Cracker Barrel’s value, changes to its marketing program and a 17 percentage-point improvement in employee turnover in 1Q.
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