Latest / Found in AI: AI Search Visibility, SEO, & GEO
Why Are Discovery and Checkout Moving Inside AI Search?
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Are AI assistants starting to replace websites for discovery and shopping? In many cases, yes. And the shift is already underway.
In this episode of Found in AI, Cassie breaks down two platform moves that reveal where AI-powered search is headed: Apple’s integration of Gemini-powered capabilities into Siri and Apple Intelligence, and Google’s rollout of checkout directly inside AI-driven experiences. Together, these changes show how discovery, evaluation, and purchase are…
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