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Elise Holtzman of The Lawyer’s Edge: Why Rainmaking Is a Skill, Not a Personality Trait

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What if rainmaking isn’t something attorneys are born knowing how to do?

Elise Holtzman, founder and CEO of The Lawyer’s Edge, joins Niraj to discuss why business development is a learnable skill, how introverts can build business without changing who they are, and why law firms should teach attorneys about leadership, client development and firm economics much earlier in their careers.

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