skinny.

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Business Lessons That Will Make You A Better Entrepreneur

I REALLY don't want to share this story…

But I think it's important that we normalize failures in business.

So, here I go…

In October of 2022, the Social Curator team and I hosted a week-long social media challenge…and we shut it down within the first 48-72 hours.

We knew very quickly it wasn’t going to work.

We’ve hosted very successful challenges in the past, but this time we did things differently (without testing it…*sigh*). And as a result, we confused our challenge participants.

I was embarrassed, hurt, and extremely upset at myself for not testing it beforehand. (I’m feeling this way…

The skinny

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