skinny.

Latest / Kanawha Valley Hustlers

Why Valuable Information Gets Ignored and How to Make It Meaningful

Let’s talk about the difference between value and meaning. I share how many times we give someone valuable information and they do nothing with it. The reason is because value alone does not lead to action. People only act when something is meaningful to them.

I explain that valuable information stands on its own, but without relevance it falls flat. Telling someone how to lose weight or how to sell better may be true but it is ignored if it is not meaningful. Meaning comes when the information is personal, connected to their situation, and something they feel they discovered themselves.

I…

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