Sustainable Systems, Strong Communities: A Conversation with Benji Burrell
In this episode, Asheville-based entrepreneur Benji Burrell, founder and owner of Good People Technologies, joins Cliff to share his journey of building a business that helps organizations choose and implement the right technology tools for efficient operations. Benji reflects on lessons learned over 12 years in business—from the importance of hiring quality people and developing strong sales pipelines to finding balance and preventing burnout as a business owner.
He offers candid advice on leadership, fostering team trust, and the realities of running a business—dispelling myths like “being…
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