The $200 Amazon Test Every CPG Founder Should Run First
There’s a $200 Amazon program that gets 30 brutally honest strangers to review your product before you commit to a manufacturer’s MOQs.
Most founders have never heard of it used this way.Shahnawaz Sheikh swears by it, and his own brand went from a website contact-form inquiry to every SKU in every Goodness Me store.
Shahnawaz Sheikh built and exited Mommy Knows Best to a venture capital firm, spent a year chasing generative AI, and came back to brand building with Canadian Grace, a Canadian-made beauty oil brand (argan from UNESCO biosphere reserves in Morocco, marula from Namibia, batana…
The skinny
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